Inspired by optimizing commercial distribution routes for a multi-brand FMCG distributor. I engineered a custom tracking architecture and relational data schema—including Accounts, Contacts, and Cargo tracking objects—designed to cleanly map real-world B2B pipelines. I built complex, record-triggered Salesforce Flows to automate logistics lifecycles, order fulfillment pipelines, and shipping statuses dynamically. To simulate enterprise scale, I executed a high-integrity bulk data migration using the Data Import Wizard to clean, validate, and deploy 288 accounts and over 300 cargo records into the production environment.